First, you create a new campaign.
Our platform will guide you through all the necessary steps, one by one. This ensures that all relevant information for the influencers is included in your campaign. Once you've completed the campaign setup, you can publish it live yourself.
Application Phase
During this period, nano- and micro-influencers can apply to participate in your campaign. You can view their profile insights and check out their social media profiles. You can also directly decide whether an influencer is a good fit for your brand or not.
Preparation Phase
During this phase, you send the product to the participants or share your discount code with them. You’ll receive the influencers' shipping addresses as soon as the preparation phase starts.
Tip: Welcome your influencers with a short message and highlight what's especially important to you for this campaign.
Active Phase (Commercial Phase)
Over a period of approximately 14 days (but it can be shorter or longer), the selected influencers will present your product or service on their profiles and create content around it.
Through Refluenced, you can track the progress and see the status of each influencer at any time.
Reporting
After the commercial phase is completed, you’ll receive all the key metrics for your campaign from us.
If you had activated Partnership or Spark Ads, you can now copy the influencers' codes or, if there’s a piece of content you especially liked, download it with full usage rights as a Content Buyout.
If you'd like to learn more about the different campaign phases, feel free to check out this article.